Evoking interest, emotion and increased engagement
We produce videos specifically for the web that are designed to engage and interact with your audience. It’s a true saying, people do buy from people and what better way than by directly addressing to your prospective customers. Website video enhances user experience and increases customer engagement. It’s by far the best way to capture your audience’s attention.
The Importance of
Video on websites and social media is rapidly becoming a vitally important and powerful marketing tool, in the pursuit of increasing the conversion rate of website visitors. The demand for website video will only increase as it becomes the favoured channel of direct communication to your customers with statistics suggesting that you can increase ‘Click Through Rate’ by 30% by embedding video on your landing page.
Approximately only 20% of visitors will read through the content of a website in comparison to up to 80% who are prepared to invest time watching the same information when presented on a video. This is great not only for conversions with visitors up to six times more likely to buy but also for SEO purposes with potential customers ‘buying in’ to your website for greater periods of time than on websites without video.
Website Video creates interest, increases click through rate, is perfect for viewing on mobile devices and many argue that it has the best ‘return on investment’, so why not!
IS YOUR BUSINESS MISSING OUT ON THE POWER OF WEBSITE VIDEO?